Jaguar’s chief creative officer, Gerry McGovern, revealed the striking Jaguar Type 00 concept, saying “I don’t believe in ...

Carmakers are signaling their move from combustion to electric vehicles with new logos that are lighter, rounder, and more ...

The new look of Jaguar has brought back memories of several past controversial brand logo changes and redesign jobs. Revisit ...

Jaguar Land Rover previously said Jag’s new EV lineup would be priced above £100,000 ($130,000), but CEO Adrian Mardell now ...

The Jaguar rebrand is about lots more than an ad and a new logo, says Sonia Abdipour of Bulletproof. It’s about setting up ...

But is it a better design? To recap first let's take a look at that new Jaguar logo again. Logo for Jaguar There's a lot of things that can be criticised about the new Jaguar logo. The wide ...

If you are wondering what the Jaguar rebranding means, learn more about it here along with our take on whether the move was ...

In response to the backlash, Jaguar managing director Rawdon Glover said the carmaker wants to “be bold and disruptive”. insisting that the new identity is a necessary step for the brand's evolution ...

The cost of one of Jaguar's new electric vehicles in more likely to be in the region of £150,000 (€181,000) than the £100,000 (€121,000)already anticipated, according to Jaguar Land Rover CEO, Adrian ...