In 2022, flocks of teenagers flocked to cinemas dressed in suits and tuxedos, there to see and celebrate the Illumination film Minions: The Rise of Gru. It was part of a trend, apparently ...

Part of the halo effect on social media was the memes of the ‘Gentle Minions’ for Rise of Gru. Another long-holiday opening for a DM movie was Despicable Me 3 which opened to $99M over 5-days ...

‘Minions: The Rise of Gru’: Colourful little ... But the #Gentleminions’ not-so-gentle antics have disrupted screenings and resulted in some minor property damage at its theatres.