In today's digital-first world, constantly improving Marketing KPIs are the key driver for success. We have seen that brands, no longer rely on intuition or basic tools to engage their audiences.

As a business owner youre likely aware of how crucial digital marketing is for growth and reaching a larger audience The major tool for digital marketing is SEO It aids in raking your website on top i ...

The experts at Infosys BPM explore eight key performance indicators for digital marketing professionals to pay attention to when assessing campaigns. Marketing agencies operating in the digital ...