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Bauer has formally launched its new content marketing division, Story54, in a bid to assist premium brands respectfully connect with female audiences. Story54 has a strategic remit to create ...
and Trends report highlights how B2B brands are waking up to the power of content marketing due, in part, to the COVID-19 pandemic, and are increasingly investing in the approach. Some 43% of B2B ...
Download the full B2B Content Marketing Report. About the report: The online survey from which the results of this report were generated was emailed to a sample of marketers using lists from CMI and ...