Watkins, Michael D., Carin-Isabel Knoop, and Cate Reavis. "The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester (Abridged)." Harvard Business School Case 808-074, October 2007. (Revised ...

Coca-Cola has been making Christmas ads for a very, very long time. But it’s latest one was created using AI-generation tools ...

Cola’s Christmas ads are AI-generated and deeply uncanny, sparking online backlash from those who claimed the magic had been ...