Patrón makes several varieties of ultra premium tequila, including Silver, Reposado, and Añejo. The distillery produces 30 times as much tequila compared to its first day of operation in 2002.

These days tequila, along with its brash cousin mezcal, are ringing up $8 billion in sales of 30 million nine-liter cases, with U.S. consumers drinking up eight million—José Cuervo is the top ...